"So the foremost important thing i would like to mention to young filmmakers is that consistent with my experience of the planet , only originality sells -- the copy has no value," Imran Khan said, consistent with the Dawn newspaper in Pakistan. He further emphasised the importance of originality and urged the Pakistani movie industry to return up with new ways of thinking.
Referring to the influence of Hollywood and Bollywood in Pakistan's popular culture, Imran Khan said people within the country don't purportedly watch local content unless it's a billboard spin. "So my (advice) to young filmmakers is to bring your own original thinking and do not fear failure," he was quoted as saying. "It is my life's experience that the one who is scared of defeat can never win."
Imran Khan's statements come amid the backdrop of Pakistan meaning to revise its perception within the world. Speaking about Pakistan's "image" as perceived globally, Khan said that the country is misrepresented as "soft" thanks to a way of inferiority and defensiveness ranging back to the so-called 'war on terror'. "The world respects those that respect themselves," said Imran Khan, adding that Pakistaniyat should be promoted.